Policyholders of Ceylinco Life and their families were treated to holidays in Singapore and Dubai recently, as the life insurance leader’s ‘Family Savari 9’ mega promotion neared its conclusion.
Fifty policyholder families spent three days in Singapore with all their expenses taken care of, taking in the Sentosa Island tour comprising of cable car rides and visits to Madam Tussauds, Underwater World, the Dolphin Show and Wings of Time, as well as a city tour and a shopping spree.
The four-day Dubai tour for 10 policyholder families included a visit to the Burj Khalifa, the world’s tallest building, the Rustar Dhow Cruise with dinner, a desert safari and a visit to Dubai Gold Souk.
Ceylinco Life’s ‘Family Savari 9’ will conclude this month when five policyholder families tour Germany, the grand prize in this year’s edition of the promotion.
Intended to increase penetration of life insurance and to reward policyholders for keeping their policies active, the Ceylinco Life Family Savari is the largest customer promotion in Sri Lanka’s insurance industry. A total of 2,260 people won overseas holidays or a day at Leisure World from Ceylinco Life at this year’s Family Savari, taking the total number of people benefitted by the promotion to date to more than 17,000.
The Ceylinco Life Family Savari promotion has as its Brand Ambassadors the Sri Lankan actors Sriyantha Mendis, Sanjeewani Weerasinghe and Roshan Ranawana and his wife Kushlani who participate in the Savari outings and overseas tours.
The market leader in Sri Lanka’s life insurance sector since 2004, Ceylinco Life has close to a million lives covered by active policies. The company is acknowledged as the benchmark for innovation in the local insurance industry for its work in product research and development, customer service, professional development and corporate social responsibility.
Pictured here are some of the policyholder families on their tours of Dubai (above) and Singapore.